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WidePeak, for profitable business growth

Develop your organization to consistently deliver successful products

The Product Success Specialists

"We help leaders make products and services successful"

OUR INSIGHTS & BELIEFS

Failed Products and Services

Solutions

We believe the failure rate of new products is too high and too many products are under performing.



Failed products are a high cost for society

Society

We believe this is a waste for society, burning human and corporate capital. Depleting scarce resources from a struggling  world.


Products can be made successful through science

Science

We believe the insights of behavioural economics and decision science can help organizations  bring more successful solutions to market.


OUR AREAS OF FOCUS

Products needs to be relevant for customers

Relevance

Make your solutions relevant in the market. Align products with customer requirements. Differentiate against competition.

Position against substitutes


Customers need to be aware of your products

Awareness

Let  prospects know about your solution.

Segment your audience.

Create your awareness plan.

Communicate your value

Customers must be able to buy your products

Coverage

Make your solution easy to buy.

Align your channel with your customers and your products.

Design your Go-to-Market.

Enable your sales force.

WidePeak helps with Product Strategy

Product Strategy

We assist you in

Product Management

during the different phases of the Product Life Cycle. We help you optimize your product and service portfolio.We balance pricing with customer value . Together we will maximize your revenue and profit.

WidePeak helps with Marketing Strategy

Marketing Strategy

We support you in Product Marketing, making sure your customers are aware what your products and services will solve for them. Translating your features to customer benefits to lift your strength. Creating marketing plans with impact.

Widepeak helps with Sales Strategy

Sales

Strategy

We back you in

Product Sales,

enabling your extended sales teams to sell your solutions. We align your sales set-up with the different phases of the Product Life Cycle and the markets you're after. This to enhance your effectiveness.

Explore what we can achieve together;

OUR AREAS OF EXPERTISE

CONTACT US

Marker
email
Phone

WidePeak

Refugestraat 18

B-8200 Brugge

Belgium

  Tel: +32 473 555 103